Brand agreements to deliver safe and efficacious dietary supplements go beyond simply putting ingredients in tablets and capsules and product in bottles, but often extend to the contract manufacturer’s wide range of expertise in the areas such as regulatory compliance, sourcing, labeling, testing and even marketing. And new blockchain technology is making true transparency a practical possibility.
February 5, 2021
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Takeaways for your business:
• Products with peer-reviewed research, but not just immune boosters, were pandemic winners.
• Verifying new contract manufacturers and ingredient suppliers has been a COVID challenge.
• End-point analysis is an important step, but it doesn’t tell a product or ingredient’s whole story.
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