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Sports & NutritionOzempic update: As weight loss pharma widens its reach, nutrition brands vie for position on its $100 billion coattailsOzempic update: As weight loss pharma widens its reach, nutrition brands vie for position on its $100 billion coattails
Ozempic and other weight loss pharmaceuticals are transforming how obesity is viewed and treated by mainstream medicine but also creating opportunities for the supplement industry, Rick Polito of Nutrition Business Journal reports. From nutrient-dense meal replacements for people using or cycling off the drugs, to supplement ingredients focusing on metabolism and blood sugar for weight loss, brands are vying for space on pharma's coattails.
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