We know organic is better for people and the planet, free from pesticides and additives, promotes soil health, helps to mitigate climate change, and even elevates animal welfare—so what’s not to love about organic? Nothing really. Still, confusion around the meaning and integrity of the U.S. Organic label abounds, not just for consumers but even for retailers and businesses across the supply chain. This confusion is considered to be one of the critical barriers to expansion for the organic marketplace.

Please join us to hear industry experts dive into the latest organic data, policies and research shaping today’s organic marketplace and the opportunities to elevate key organic messages across the supply chain.  At this Summit, we’ll move through messaging myths and obstacles as the National Organic Program’s Dr. Jenny Tucker explains the latest rule for fighting organic fraud, the OTA’s Tom Chapman shares the latest industry numbers and updates, and Kellee James of Mercaris shines some light on the economics of organic. Alison Grantham of Grow Well Consulting and Amber Sciligo of The Organic Center will help decipher what the research says we can say about organic and its effects on climate change and sustainability, while Acosta, NielsenIQ and Whipstitch Capital will enlighten us on today’s organic consumer. And there’s more!

Nancy Coulter-Parker
Content Marketing Director, New Hope Network